Get my free Facebook Marketplace Jumpstart Kit!<\/a><\/div>\n<\/div>\n\n\n\nStep 4: Follow up with all your leads.<\/h2>\n\n\n\n
The fourth step when it comes to selling effectively on Facebook Marketplace is to follow up with all of your leads. In general, the worst leads are the ones that use that generic, is this available question message and send that your way. But aside from that, what you need to be doing as the seller is you need to be testing the potential buyers on their true interest towards your item. The key to filtering out bad leads from good leads is to be direct and cordial in your communication. <\/p>\n\n\n\n
You want to quickly be talking about two or three times that could work for both of you to meet up and exchange the item. The reason why is because people that aren’t super interested in your item are just going to flake right then and there when you ask them that question and people that are more interested in your item are going to start talking about potential days and times and places that they can meet to pick up the item. <\/p>\n\n\n\n
Don’t be afraid to have backups to your top potential buyer. The reason why I say this is because my stance on Facebook Marketplace is that, a deal isn’t done until the deal is actually done. Until that actual item has been exchanged with the buyer and I received payment, I’m free to talk to as many potential buyers as I’d like, because it’s no different on the other side of the market. The potential buyers are able to talk to as many sellers as they’d like and negotiate with all of those sellers in order to get the best deal for themselves. So because of that, there’s tons of flaking, there’s tons of wishy washy people, and so what you want to do is you want to get the logistics in place to make a deal happen and get the best deal for your product. <\/p>\n\n\n\n
One of the big advantages to selling on Facebook Marketplace versus an old school garage sale or other method of reselling a used product is that you get to actually decide when and when you don’t want to sell your item. <\/p>\n\n\n\n
From my experiences, there are three common traits about great Facebook Marketplace buyers. <\/p>\n\n\n\n
The first one is that they always talk really early on about logistics. They want to settle on when and where they’re going to be able to meet up with you in order to get the product off their hands. <\/p>\n\n\n\n
The second thing that they often are, is super responsive. In other words, if you send them a message, they respond back really quickly. People that are flaky tend to take days between responses and they’re not really that great to work with when it comes to selling things. <\/p>\n\n\n\n
The third thing that’s commonly the case is that these people also offer alternatives, in the situation where the time and place that you propose doesn’t work for them. <\/p>\n\n\n\n
So looking for these three traits can be a really effective way for you to weed out those that are interested from those who are not. The key thing that I want you to remember about this fourth step is that you are on Facebook Marketplace to sell your things and go about your day. You are not there to make friends. So feel free to play the field as you’d need to in order to sell your listing. Let’s go ahead and jump into step number five. <\/p>\n\n\n\n
Step 5: Reach an agreement, schedule the meet up, and close the deal.<\/h2>\n\n\n\n
The fifth and final step when it comes to selling effectively on Facebook Marketplace, is to reach an agreement, set on the meetup and close the deal. <\/p>\n\n\n\n
The first thing you’re gonna want to do is you’re going to want to check their profile and make sure that there’s nothing sketchy. What I mean by that is there’s sometimes fake profiles, or they’re sketchy profiles that you might not want to necessarily risk your personal safety for in order to make that deal happen. <\/p>\n\n\n\n
The other thing you’re going to want to settle on are the payment methods as well as the meetup times and places. So when it comes to payment methods, personally, I recommend Venmo for digital payments. The reason why is because once somebody sends you a Venmo payment, they can’t just claw it back. And the other thing is that it’s super convenient, and it’s easy to use. However, alternatives that people often use in the Facebook Marketplace include PayPal, Zelle, as well as just straight up cash. When it comes to the meetup location, I recommend a public place, so examples could be a Starbucks, a local library, post office, work building, etc. The key thing is that there are other people around so that is a public occurrence that’s happening in the actual exchange. In the case where you want the buyer to come to you, I personally recommend that you give a cross street that is close to you and then meet up with the buyer at that point. That way, you don’t have to give away your exact location. <\/p>\n\n\n\n
In the hours leading up to the meetup, I recommend that you send a quick message just to confirm that everything is still on. Sometimes buyers have to stay late for work, or something comes up that prevents them from being able to meet up with you today. In that case, no worries, but what you should do is that if they don’t respond to you within an hour or so, you should start hitting up all the other potential buyers that you have in your queue from your leads, so that you can potentially still make a sale that day. <\/p>\n\n\n\n
Something else to keep in mind is that in the case where something doesn’t sell, don’t be afraid to just click the repost button and relist that item. This is often the case for high ticket items or for out of season items. For example, with my grill, I actually had to list it several times because initially, I was listing it towards the end of winter when nobody was thinking about grilling. However, as this spring came around and the summer came around, it became so much easier to sell that item. <\/p>\n\n\n\n
Big takeaways<\/h2>\n\n\n\n
If you take nothing else from this video, I hope you remember two things. <\/p>\n\n\n\n
- The first one is to make sure that you position your listing from the lens of the buyer, write the benefits and help them visualize how their life might look like with your item.
<\/li> - And the second thing is to make sure that you follow up with all of your leads. Anybody that reaches out to you is better than every other user on Facebook that didn’t reach out to you. So make sure that you capitalize on every potential opportunity for you to sell your item. <\/li><\/ol>\n\n\n\n
That’s it for this time, though. I’ll see you guys next time when I go over how to improve your Facebook Marketplace listings.<\/p>\n\n\n\n
If you liked this article, be sure to check out my YouTube channel<\/a> to get new videos every single week. I’ll help take you from zero to self-starter as you grow your business, get more customers, and hone your business acumen. <\/p>\n\n\n\n